unifi committed to raise the bar with positive changes via #khabarbaik movement
unifi, the premier Convergence brand under Telekom Malaysia Berhad (TM) today shared its plan for 2019 through its #khabarbaik movement, which is set to bring more good news Malaysians nationwide. The #khabarbaik movement was unveiled by Moharmustaqeem Mohammed, Acting Executive Vice President, unifi.
Apa khabar? unifi says #khabarbaik
The #khabarbaik movement represents unifi’s commitment to continue raising the bar on its products and services as unifi constantly innovates and understands its customers’ needs. unifi hopes that the movement will be a shift in attitude and approach that seeks to spread positivity, and this has been implemented internally since the beginning of 2019. #khabarbaik is the attitude that will be embraced by each and every employee of unifi that will translate to how the business is run and the positive changes it will bring to consumers and Malaysia at large.
According to Mohar: “As we kick start the year 2019, this has been a very exciting juncture for unifi. Even as we continue to evolve as an organisation, our commitment has and will always be to enable digital adoption and a converged lifestyle for all – across all backgrounds and income groups. We have contributed a great lot to the country’s digital development and we think that is worth celebrating. In the meantime, we will continue to work hard to address customer pain points. We will keep listening and then, come back to market with more #khabarbaik. That is why the #khabarbaik movement is our way forward to serve Malaysia through our product offerings and design a better customer experience.”
First #khabarbaik of 2019
Living up to its promise of delivering good news to Malaysia, unifi also unveiled the brand new unifi Mobile postpaid lineup, designed with every Malaysian in mind.
“unifi aspires for every Malaysian household to be seamlessly connected to their favourite content and services. However, we understand that there is no ‘one size fits all’ approach as each member of the family will have different data consumption. From the teenager who consumes many videos on the move, parents with young ones that love to explore educational content online, to the grandparent who uses data primarily to keep in touch with their family members – unifi Mobile’s newest plans aim to enable every individual’s unique digital lifestyle, just at the right price points,” Mohar shared.
With the latest unifi Mobile offering, ‘Adik’, who might not need as much data, can opt for a smaller mobile data plan of 2GB (1GB LTE + 1GB 3G) at only RM19. The unifi Mobile 19 plan also comes with five (5) minutes talk time and 25 SMS. Meanwhile, ‘Atuk’ or ‘Nenek’ could opt for unifi Mobile 29 and ‘Kakak’ can choose unifi Mobile 39 which offers 3GB (2GB LTE + 1GB 3G) and 5GB (4GB LTE + 1GB 3G) respectively – along with 50 minutes talk time and 25 SMS. As for those who are happy with 10GB data, they can subscribe to the unifi Mobile 59 plan that comes with 9GB LTE + 1GB 3G, 100 minutes talk time, and 25 SMS. These tailored plans will ensure that everyone has just the right plan they need – not too much, not too little.
These new offerings will join unifi’s existing unifi Mobile 99 plan which offers never ending data, calls, and SMS. Now Malaysians will have more options to choose from when looking for a postpaid plan. The full range of unifi Mobile offerings are available for purchase on unifi’s website at unifi.com.my
By introducing simpler and more affordable plans, open for subscription to all Malaysians, unifi is able to make internet connectivity more accessible to all citizens, ensuring that Malaysians from all walks of life are able to benefit from the digital lifestyle.
“This is definitely aligned to what we hope to spread with #khabarbaik. It is our commitment to ensure that access to internet connectivity is affordable and seamless for all. We hope that by introducing value add plans like the unifi Mobile 19, we can enable more Malaysians to adopt digital technology into their lifestyle,” said Mohar.
Updates on unifi turbo and Streamyx upgrades
In another exciting update, aggressive speed upgrading exercise to unifi packages are currently ongoing for existing Streamyx customers residing in unifi coverage areas. Meanwhile, for Streamyx customers in non-unifi coverage areas, TM is committed to bring high speed broadband to them through alternative technologies by TM or other infrastructure providers. Where technology permits, TM is doubling the Streamyx speed at the same price of their current broadband plan.
“In total, about 1 million are eligible for the turbo upgrading exercise. Existing unifi customers will see up to a tenfold speed boost with the turbo upgrades; from 10Mbps to 100Mbps, from 30Mbps to 300Mbps, from 50Mbps to 500Mbps, and from 100Mbps to 800Mbps – all at the same rates that they are currently paying. To date, we have successfully upgraded over 910,000 unifi customers and more than 66% of over 340,000 Streamyx customers residing in unifi coverage areas to unifi; at the same price of their current plan. The rest of the 130,000 Streamyx customers who have yet to grab this opportunity for the free upgrade are encouraged to do so. We aim to complete this speed upgrading exercise by March 2019. In the meantime, we do acknowledge that some upgraded customers are facing speed hiccups which we are resolving soonest possible,” Mohar elaborated.
“In the coming year, we promise to deliver more #khabarbaik in the form of greater connectivity, seamless customer experience, and an all-round digital lifestyle to all parts of Malaysia,” he concluded.
To learn more about the latest unifi offerings, log on to unifi.com.my
YOU MAY ALSO LIKE
TM revises 2018 key headline KPIS – embarks on enhanced performance improvement programme (PIP 2018) and introduces new broadband plans
Key Highlights: Revised 2018 Headline Key Performance Indicators (KPIs) Revenue growth of -1.0% to flat EBIT at approximately RM1.0 billion Customer Satisfaction Measure of 72 Performance Improvement Programme 2018 (PIP 2018) Revenue uplift Sustained profitability Improved cash flow Increased productivity Introduce new Broadband plans An affordable entry level unifi @ 30Mbps for targeted B40 segment unifi 'turbo' plans offering more than double the speed Special package upgrade for pre-unifi (formerly known as Streamyx) customers in unifi areas nationwide Re-launch of 'unlimited' unifi Mobile postpaid plan Telekom Malaysia Berhad (TM) today announced the revision of its Headline Key Performance Indicators amidst evolving market dynamics and a challenging operational environment. The Group also announced the implementation of its Performance Improvement Programme 2018 (PIP 2018) – a continuation of its transformation journey, now in its 4th wave. TM also introduced new Broadband plans in its ongoing efforts to provide affordable broadband services to the nation, and in support of national aspirations. Datuk Bazlan Osman, Acting Group Chief Executive Officer, TM commented on the announcement: “We are currently facing numerous challenges to the business namely intensifying competition; increasing business and operating costs; cautious enterprise spending as well as increasing regulatory pressures. Given these headwinds, we are revising our Headline KPIs for 2018 – to an expected revenue growth of negative 1.0% to flat in 2018, Group Operating Profit (Earnings Before Interest and Tax (EBIT)) at approximately RM1.0 billion and Customer Satisfaction Measure of 72.” At the same time, TM is also revising its capex guidance for this year between 20-22% of revenue, from the high 20s % guided earlier this year. This entails reprioritising its network spending and sweating of existing assets. With regard to expanding its coverage, TM will do so in the most efficient manner. “In our ongoing transformation journey and to adapt to the changing landscape, TM has embarked on our 4th wave of Performance Improvement Programme 2018 (PIP 2018) which looks at 4 main pillars of Revenue Uplift, Sustained Profitability, Improved Cash Flow and Increased Productivity. We believe the strategic initiatives laid will assist TM in navigating through the current challenges and position us in a more resilient and competitive stead. The implementation of the PIP 2018 initiatives will provide us the runway to accelerate our current plans of convergence and digital,” he elaborated. TM announced the introduction of its new Broadband and mobile plans to boost its market leadership position and deliver on the national broadband aspiration with respect to price, speed and coverage. The new plans are as detailed below: 1. A new affordable entry level unifi package at 30Mbps for targeted B40 segment. Lower income groups can access high-speed broadband through this package at a price point below RM100 (more than 40% lower price from the existing 30Mbps package). Registration for pre-booking starts 15 July 2018 via unifi.com.my. 2. unifi ‘turbo’ plans offering more than double the current broadband speed. TM will gradually upgrade the speed for all its existing unifi customers at more than double the speed at no extra cost starting 15 August 2018, while new customers subscribing to existing unifi plans before 31 December 2018 will also be upgraded accordingly in 2019. 3. Special package upgrade for pre-unifi (formerly known as Streamyx) customers in unifi areas nationwide. Eligibility status check will be available via unifi.com.my from 15 July 2018. Note: All above are subject to technical availability in customers’ areas and terms & conditions. 4. A re-launch of its ‘unlimited’ unifi Mobile postpaid plan, which gives customers unlimited data, calls and messaging. This serves as a convergence offering exclusive to existing broadband customers and will be available at all unifi outlets and unifi.com.my from 15 July 2018. “As Malaysia’s Convergence Champion, we believe that internet access is a critical enabler to grow our digital and creative economy towards making life and business easier for all. Today, we serve nearly 2 million broadband homes, more than 8 million individuals and connect more than 10 million devices nationwide. We hear what Malaysians want – faster internet connection at affordable prices, which has been our aspiration since the launch of unifi in 2010. In October 2016, we announced our Broadband Improvement Plan (BIP), with speed increase upgrades of up to 100Mbps at the same price and completed the exercise in 2017 to benefit close to 1 million broadband customers nationwide, including 323,000 pre-unifi customers. Currently, we have started contacting our pre-unifi customers in unifi areas for an upgrade to unifi plans. For others not in unifi areas, we will continuously invest in our network to provide at least our 30Mbps entry level unifi package through the latest fixed and wireless broadband technologies. Collectively, these new Broadband plans will catapult Malaysia beyond a majority of our regional peers into a competitive set of countries globally with high-speed broadband,” he added. TM looks forward to continued resilience and sustainable growth following the implementation of the new strategic plans moving forward.
Unifi TV kickstarts 2023 offerings with addition of popular beIN SPORTS 2, Moonbug Kids and one premium channels
Unifi, a leader in converged home, mobile and lifestyle services via its digital content arm, Unifi TV, today announced three new premium channels via partnerships with leading content providers – beIN Asia Pacific; Moonbug Entertainment, a subsidiary of Candle Media; and Korea’s KC Global Media. Starting February 2023, viewers will be able to enjoy these popular channels via their Unifi TV subscriptions: beIN SPORTS 2 – featuring top-tier European football, international tennis competitions and most recently, full Formula 1 coverage; Moonbug Kids – designed for families with pre-school children; and ONE – for fans of the latest Korean drama and entertainment. Two of the three new channels, Moonbug Kids and ONE will also be available for free preview throughout the whole of February for both existing and new Unifi TV subscribers. This brings Unifi TV’s channel offerings to a whopping 71 premium channels, along with 17 app partners including Disney+ Hotstar, Viu, WeTV and Lionsgate Play – the largest selection of streaming apps over a single platform. Ho Hock Doong, Head of Content, Unifi TV said, “We are excited to partner beIN Asia Pacific, Moonbug Entertainment, and KC Global Media in bringing their popular channels to Unifi TV and to provide more quality offerings to our local audiences. “At the end of 2022, Digital Market Insights projected that Malaysia’s Home Entertainment revenue was expected to reach an annual growth rate (CAGR 2022-2027) of 8.36%, with a projected market volume of US$48.57 million and 1.1 million active users by 2027. “With these prospects in mind, we are strengthening our partnerships with leading global content providers to offer an inclusive selection of digital entertainment solutions – bringing Unifi’s ‘all-in-one’ value proposition to all audiences,” he added. beIN SPORTS 2 will join the line-up of three existing beIN SPORTS channels as well as the beIN SPORTS CONNECT app already available on Unifi TV, offering the widest live sports coverage from beIN SPORTS in Malaysia. In addition to the Formula 1 broadcast rights which will be extended to Unifi TV viewers, the channel will also include the Australian Open, ATP and the upcoming Roland-Garros. Mike Kerr, Managing Director, beIN Asia Pacific, said, “As we continue to expand and strengthen our sports offering, we are excited to enter into the next phase of partnership with Unifi TV. Now with Formula 1, fans can immerse themselves in more live coverage than ever before on beIN SPORTS. We look forward to working alongside Unifi TV to grow our audiences in Malaysia.” Putting families in the forefront, Moonbug Kids on Unifi TV will feature all of Moonbug’s IPs including CoComelon, Blippi, Gecko’s Garage, Morphle, Arpo, Little Baby Bum and recent acquisitions Little Angel and Oddbods – offering wholesome and quality entertainment for preschool and early-years viewers. Unifi TV is also the first digital content platform in Malaysia to offer selected Moonbug Kids programmes on demand that are localised in Bahasa Melayu and Mandarin – bringing these edutainment programmes to more of Malaysia’s multi-lingual audiences. “We are extremely excited to launch our Moonbug Kids channel on Unifi TV via their on-air and online platforms. We have had a strong start to 2023 in maintaining our strategy of rolling out our content and channels across APAC and EMEA and are now very much looking forward to sharing our beloved characters and stories with families across Malaysia,” said Nicolas Eglau, Managing Director EMEA & APAC, Moonbug Entertainment. Leading K-entertainment channel, ONE, on the other hand, will bring the best of Korean entertainment to Malaysia. The channel will feature drama series Kokdu: Season of Deity within 24 hours of release in Korea and a line-up of romantic specials in February such as Weightlifting Fairy Kim Bok Joo and Backstreet Rookie. Fans of travel variety shows will also be treated to Dopojarak: Story of Homme the K-Wanderer, featuring personalities from K-pop, K-drama, fashion and sports. George Chien, Co-Founder, President, and CEO of KC Global Media shared, “We are excited to enhance our partnership with Unifi TV to bring the best entertainment from around the world to every household and mobile device in Malaysia! With the addition of ONE channel on Unifi TV, fans can look forward to an endless stream of freshly curated programming direct from South Korea’s biggest broadcasters and studios.” “These channels are quality additions to our platform and will strengthen our lifestyle offerings as part of Unifi’s Converged solutions for broadband, mobile and digital content. Our aim is to provide seamless customer experiences via extensive and affordable services that meet today’s digital demands, including online entertainment both at home and on-the-go,” Ho shared. “As we kick off 2023, we aim to continue expanding our digital content, providing more customisable, value-for-money selections together with Unifi’s other converged solutions to bring something for everyone,” he concluded.
TM Addresses Unifi Customers’ Data Breach
TM confirmed recently of a data breach involving historical Unifi customers’ personal information that includes name, national identification/passport number, and contact details. No financial information was impacted. The company confirms that the breach has been contained and proactive steps have been taken to protect the data across its platforms. It has sent out notifications to customers informing them of the data breach and to be wary of phishing tactics including online scams, suspicious links and unsolicited phone calls. TM has also reported this matter to the relevant authorities (National Cyber Coordination & Command Centre (NC4); Department of Privacy & Data Protection (JPDP); & the Malaysian Communications & Multimedia Commission (MCMC)). TM assures all its customers that its Unifi services remain fully operational with no impact to its users.