18 Jul 2022
unifi business’ entertainment solutions empowers hospitality industry for stronger rebound
Providing best-in-class content to support hoteliers return to normalcy
unifi Business, the preferred digital partner for close to 400,000 SMEs in Malaysia, have signed an agreement to provide innovative hospitality entertainment solutions to five high-value business customers namely, the Genesis Life Care Centre, Aturan Lagenda-Ideas Hotel, Capitol Hotel, Federal Hotel and Corus Hotel.
The agreement provides these businesses access to premium and exclusive content from unifi Business through unifi TV’s hospitality entertainment solutions. Customers will be able to choose from three attractive packs to mix and match over 50 channels in genres ranging from live sports, drama series, blockbuster movies, global news, kids/edutainment, lifestyle and many more.
Mohamad Yusman Ammeran, unifi’s Head of SME Segment shared, “Foreign tourist arrivals reportedly dipped from about 26 million in 2019 to only about 135,000 in 2021 – hitting Malaysia’s tourism industry harder than most other sectors.
“As of June 2022, however, tourist numbers have exceeded 1 million and are expected to rise to 4.5 million by the end of the year. Hoteliers are revitalising their businesses and striving to provide more rewarding, comprehensive experiences in their effort to attract more customers.”
He added, “To support the hospitality industry’s effort to create greater value for their customers, unifi is excited to offer these local businesses our new hospitality entertainment solutions. These are part of our convergence solutions that include connectivity, content, and digital solutions to empower the hospitality industry to ramp up their offerings more quickly.
“In addition to more than 50 world-class channels from which they can choose, this solution provides the best in-room guest experience with five exciting new premium channels, including beIN Sports.”
Ho Hock Doong, Head of unifi TV, explained that the new hospitality entertainment solutions were designed to allow these businesses the flexibility to customise their TV channels, elevating in-room guest experiences while saving costs at the same time. In addition to BEIN SPORTS 1 and 3 HD, the new premium channels selection will include DEGUP HD, CGTN HD and CCTV-4 HD – catering to these businesses’ diverse customers.
The signing ceremony was held at the Kuala Lumpur Tower with Dr Phang Sue Ling, Chief Operating Officer, Genesis Life Care Centre Sdn Bhd; Kharil Hafez Harith Yahya, Aturan Lagenda-Ideas Hotel General Manager; Thomas A/L Anthony of Capitol Hotel; Lim Kae Juang from Federal Hotel; and Teoh Gee Chuan from Corus Hotel representing their respective businesses. In addition to Mohamad Yusman Ammeran and Ho Hock Doong, the signing ceremony was also witnessed by Kenneth Oh, Deputy Secretary, The Malaysia Budget Hotel Association; and Maznan Deraman, Head of SME Medium Business Segment, unifi Business.
Mohamad Yusman concluded, “In supporting SMEs regain their footing post pandemic, we remain committed to helping these local industries become more sustainable and resilient through our comprehensive business solutions. Through these offerings, we strive to empower the hospitality industry to attract more customers, and revitalise both their businesses and the nation’s economy.”
YOU MAY ALSO LIKE
unifi brings Piala Sumbangsih and Liga Super 2021 matches to Malaysians through its partnership with MFL
unifi TV is the Official Broadcaster for Piala Sumbangsih and Liga Super 2021 Football fans nationwide can catch their favourite live matches on TV via unifi Sports Channel 701 – Channel 705 Avid fans can also tune in anytime anywhere via unifi PlayTV app and unifi YouTube Channel unifi today announced that it will continue to unite football fans and all Malaysians by enabling viewing of the Piala Sumbangsih and Liga Super 2021 matches via unifi TV, unifi PlayTV app and unifi YouTube channel. With this, Malaysians from around the nation will be able to rejoice upon the return of the local football competition and cheer for their favourite clubs. The traditional season-opening Piala Sumbangsih match will take place on Friday, 5 March 2021, where Johor Darul Ta'zim (JDT) will face Kedah Darul Aman FC at Sultan Ibrahim Stadium. unifi is taking the lead in enabling a converged experience to meet the digital lifestyle of football fanatics. With this collaboration with Malaysia Football League (MFL), unifi is now the one and only to offer the best "live" football moments in full HD on your TV screens at home. If they are on the move, football fans can also tune in via unifi PlayTV app or unifi YouTube channel so they can watch the matches on their mobile devices anytime, anywhere. Commenting on the collaboration, Anand Vijayan, Chief Commercial Officer, TM said: "Football is the number 1 sport not only here in Malaysia, but also globally. At unifi, we share a similar passion and have been a long-time partner of local football. We are excited to continue our collaboration with MFL towards the development of local football and to bring the national football league to more Malaysians. In these current times, we hope bringing these matches into homes and direct to you will keep our spirits high and unite us," he added. This year, a total of 12 teams will compete to vie for the Liga Super 2021 title. The first round begins with the Piala Sumbangsih match, with the remainder of the matches being played that weekend. The final round of matches are scheduled to be played on 8 August 2021, when the Liga Super champion will be crowned. Football fans nationwide can watch Piala Sumbangsih and Liga Super matches anytime, anywhere on TV via unifi TV's unifi Sports 701 – 705 channels, unifi Play TV app and unifi YouTube channel at https://www.youtube.com/c/unifiistheone/featured To watch the exciting matches brought to you by unifi TV, please visit https://unifi.com.my/personal/tv.
New exclusive through unifi TV: Lionsgate play treats Malaysian viewers with premium content
Starting July until 12th October 2022, all new and existing unifi TV Packs subscribers (Ultimate Pack, Varnam Plus Pack, Aneka Plus Pack and Ruby Plus Pack) can enjoy 90-day access to Lionsgate Play for free when they activate it through https://activate.unifi.com.my/lgp/. Introduced to Malaysian audiences in October last year, the international streaming platform offers unique blockbuster movies, premium originals, old favourites and binge-worthy TV shows that resonate with urban audiences between the ages of 25 to 45. From action, drama, and romance to thrillers and comedy, Lionsgate Play Malaysia in partnership with unifi TV offers several exclusive premium titles for the whole family. Anand Vijayan, TM’s Chief Commercial Officer and EVP, unifi said, “The inclusion of Lionsgate Play with unifi TV Packs provides comprehensive streaming entertainment for multi-generational audiences both at home and on the go. “With Malaysian households often made up of extended, multi-lingual families, this offering caters to the preferences of all members of a family – bringing something for everyone all within a single subscription.” “We are pleased to be the exclusive partner of Lionsgate Play in Malaysia and to bring more international content to our shores. Available via mobile app, web browser and unifi Plus Box, our subscribers can stream world-class content anytime, anywhere and on any smart device,” he added. Amit Dhanuka, EVP, Lionsgate said, “We are glad to further strengthen our relationship with unifi by amping up exclusive global entertainment on the Lionsgate Play platform in Malaysia. The upcoming titles stands testament to the bespoke content that we aim to provide Malaysian viewers. The current releases and our vast premium library encapsulate an array of genres including drama, action, thriller and more, that cater to local audience preferences.” Lionsgate Play releases new titles every Friday and provides highly curated playlists for audiences to choose from so they can ‘Play More and Browse Less’. This addresses one of the biggest challenges for busy working adults who often wonder what to watch next and may often spend more time browsing for content than actually enjoying it. unifi subscribers will now be able to enjoy these brand new exclusive titles, available only on Lionsgate Play:TV Series:Gaslit – A political thriller based on the Watergate Scandal involving US President Richard Nixon from 1972 to 1974, Gaslit tells the story from five months before the infamous break-in at the DNC headquarters. Nominated for four Emmy Awards in 2022, the series stars Hollywood’s leading names – Julia Roberts, Sean Penn, and Dan Stevens.The “Power” franchise – James "Ghost" St. Patrick is a wealthy New York nightclub owner who has it all, catering to the city's elite while also living a double life as a drug kingpin. Created by Courtney A. Kemp and executive producer Curtis “50 Cent” Jackson, this popular crime series has run for six seasons with three additional chapters – perfect for a crime-thriller binge fix.Becoming Elizabeth – the untold story of England’s most iconic Queen, long before she ascended the throne. Henry VIII’s death throws a young orphaned Elizabeth Tudor into the unpredictable and dangerous English court. As her 9-year-old brother is crowned king, Elizabeth can either become a pawn or player.Gomorrah – based on Robert Saviano’s best-selling novel of the same name, and directed by Marco D’Amore and Italian film director Claudio Cupellini, this acclaimed show explores organised crimes in Italy, putting audiences at the edge of their seat. The show stars Marco D'Amore, Salvatore Esposito, Arturo Muselli, Ivana Lotito, and Andrea Di Maria.Movies:Corrective Measures – a sci-fi movie set in the world's most dangerous maximum-security penitentiary, tensions among inmates and staff heighten, leading to anarchy. The gripping story stars Bruce Willis and Michael Rooker, and is written, produced and directed by Sean O'Reilly based on the graphic novel by Grant Chastain. Vendetta – when his daughter is brutally murdered, William Duncan takes the law into his own hands. After killing the street thug directly responsible for her death, he finds himself in a war with the thug's brother and his gang, who are equally hell-bent on getting revenge for their fallen member. Another Bruce Willis film, the movie also stars Thomas Jane and Theo Rossi.Jungle Cry – a riveting sports drama based on the real-life story of Indian rugby coach Rudraksh Jena of Bhubaneswar's Kalinga Institute of Social Sciences (KISS), who guided a team of 12 rural Odisha boys to a historic victory in the Junior Rugby World Cup in England in 2007. Starring Abhay Deol and Emily Shah, the film is helmed by Sagar Ballary. “With curated content from around the world, Lionsgate Play offers great value entertainment to Malaysian audiences, providing a variety of choices that the whole family can enjoy. Coupled with other unifi TV Packs, we are bringing streaming services to the next level – creating a new entertainment experience for customers of all ages,” concluded Anand.
Business going digital: unifi kicks off its business webinar series for 2021 with reboot 5.0
unifi Business Club (uBC) kick off its 2021 webinar series with REBOOT 5.0, focusing on how businesses could build and retain customer loyalty in this digital age unifi continues its efforts in empowering Malaysian SMEs through complete business solutions, helping them to become sustainably-ready and economically-resilient. With that, unifi aims to enable the digital transformation of SMEs with not just products and solutions but also support programmes. Today, unifi, via its one-stop business community for SME, unifi Business Club (uBC), organised REBOOT 5.0, which focuses on how businesses could build and retain customer loyalty during these times of adversity. Ignatius Ong, Chief Executive Officer of Touch & Go Digital, Khalil Jaffri Muhammad Muri, Head of Retail Business Division of Petronas Dagangan, and Khaidhir Elias, Value Program Lead of unifi SME, shared their point of views and insights on enhanced customer loyalty for the digital future. Speaking at the event, Khaidhir said: "As the leading telecommunications service provider for Malaysian SMEs, unifi continues to organise programmes such as business webinars which are very relevant in today's landscape towards accelerating digital economy. This REBOOT 5.0 webinar series is a not to be missed online event, specially organised for our business customers. This is part of our commitment to facilitate the digital adoption and digitalisation of our business customers towards accelerating their growth. More programmes by uBC are in the pipeline, so stay tuned!" "Through uBC, unifi supports local SMEs by equipping them with the right skills and knowledge in ensuring business owners stay ahead of the competition in this digital age. This is in line with the unique role of Telekom Malaysia Berhad (TM) as the enabler of Digital Malaysia and in support of the Government's nation-building initiative including MyDIGITAL," he added. uBC acts as a one-stop business community for all SME needs to grow digitally. The community provides practical solutions and support, connects SMEs to various business associations and supporting agencies to enable them to grow and realise their full potential. Serving close to 400,000 businesses of all industries and sizes, unifi also provides value-added solutions offerings by leading industry experts to uBC members through various upskilling and reskilling avenues, to help them adopt digital tools with ease. Among these learning avenues for SMEs are the free live webinar series, Sembang Business and REBOOT sessions. Sembang Bisnes is a live Q&A and sharing session with reputable SME entrepreneurs, while REBOOT is a dedicated webinar session with industry experts, aimed at helping uBC members and SMEs gain business knowledge. Both are conducted live via unifi Business Club various social media accounts. Through its strong partnerships, unifi gathers industry leaders to discuss the current economic landscape, business-related queries and share valuable advice with the audience. Past sessions featured notable representatives from MDEC, SME Bank, KryptoPOS, enginemailer, TM Info Media Sdn Bhd (TMIM) and Digital Marketing Consultancy (DMC). To tune in to the upcoming free live webinars and learn more about how to stay ahead in the market with unifi, visit unifi Business Club Facebook page at www.facebook.com/unifibusinessclub.
NEWSLETTER
Just drop your details and stay updated with the world of Telekom Malaysia. We promise – no spam!