18 Sep 2018
unifi choices for different home needs and affordability
New unifi 100Mbps plan at RM 129 per month, complements unifi Basic plan for all
Following hot on the heels of unifi Basic for all Malaysians, Telekom Malaysia Berhad (TM) recently introduced the new unifi 100Mbps plan at RM129 per month - delivering broadband experience of 100Mbps with unlimited usage, access to unifi PlayTV packages for everywhere, anytime entertainment as well as free 600 minutes of voice calls. This new unifi 100Mbps plan represents a refreshed, simplified and great value all-in-one home offering.
Imri Mokhtar, Executive Vice President of unifi, said: “We are constantly innovating by listening closely to our customers - understanding the household needs for fast unlimited broadband, endless entertainment and connecting with one’s family and friends. Recently on 12th July 2018, we had announced our plans to upgrade our existing unifi home customers to higher broadband speeds (currently in pilot phase), so that they could enjoy the better experience a higher speed broadband can offer. Now, we are opening up this experience to new unifi home customers by offering them this 100Mbps unifi plan - as a start.”
“Our customer insights show that more and more Malaysia homes are opting for high speed broadband to fuel their daily digital lifestyle - especially driven by the rising usage of streaming services and digital games (e-sports) as part of today’s household lifestyle,” he added.
Imri explained: “As the nation’s partner in unleashing the digital potential of a fully connected Malaysia, it is our obsession to enable every Malaysian household to enjoy the benefits of digital technology. Through unifi 100Mbps at RM129 per month, we are setting a new benchmark of speed and affordability - 60% lower than previous 100Mbps plan. We believe that 100Mbps will soon become the starting high speed for Malaysian households as more and more digital applications and content demand greater bandwidth, speed and reliability. Hence, we are anticipating our customers’ needs with this new 100Mbps plan, with higher speed plans coming to you very soon.”
To date, more than 1.2 million customers nationwide are enjoying unifi broadband. After a strong market presence serving these 1.2 million early digital adopters, we are opening up to all the more affordable entry-level unifi Basic plan, priced at RM79 per month with 60GB quota, to serve a larger market segment to be onboard the high speed broadband experience.
With the new unifi 100Mbps plan and unifi Basic for all, unifi is now able to serve the needs and affordability of a wider base of Malaysian homes. For example, the unifi Basic plan perfectly caters to smaller households that only require approximately 60GB a month for their specific lifestyle needs at this point of time. As the household grows, they can now comfortably move over to the new unifi 100Mbps which fits more arrays of digital lifestyle needs, including access to unifi’s PlayTV content and free voice calls.
“We believe that internet connectivity is the basic enabler in growing a more digital Malaysia, leading to a seismic shift in consumer lifestyle. Today, consumers are increasingly benefitting from internet services. They value instant gratification and dislike disruptions to their connected lives. From unifi’s perspective, what consumers want is a converged digital lifestyle where everything is at their fingertips everywhere, anytime. That is exactly what we are offering them,” Imri said, in closing.
To learn more about the latest unifi offerings, log on to unifi.com.my
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unifi introduces five #unificares initiatives as commitment to deliver the unifi promise on customer experience
The initiative is unifi’s commitment to place customer experience as its No. 1 priority With a strengthened commitment to deliver the ultimate customer experience, unifi, Malaysia's leading convergence provider, today introduced five #unificares initiatives to transform its end-to-end customer experience (CX). As a technology company, unifi understands that customer expectations evolve together with the adoption of technology. This is why unifi aims to transform end-to-end customer experience with a renewed focus that ensures the customers' needs are met -- this is the unifi promise. To deliver on this promise, Telekom Malaysia Berhad (TM), has invested heavily over the years in both its customer support capabilities and network to deliver the best customer experience possible. The new #unificares initiative is also an expression of the company's commitment towards its loyal client base. unifi has the highest market share in the local Internet Service Provider (ISP) space. Speaking to the media at a virtual briefing from Menara TM today, TM's Chief Marketing Officer, Shanti Jusnita Johari, said #unificares is a testament of the company's continuous efforts to put customers first. "TM and unifi are walking the talk when it comes to customer satisfaction. Our 24-hour service restoration guarantee is the first of its kind in the industry. It is our commitment for unifi customers to continue to get the best broadband experience," said Shanti. She added that unifi's new bold undertaking was in keeping up with users' demands for reliable connectivity, among both the consumers and business segments especially as the micro, small and medium enterprises (MSMEs) focus on recovery and growth as well as consumers with continued hybrid working and learning arrangements following the pandemic. A good and reliable broadband access is highly critical in the "new normal". Five revolutionary #unificares initiatives unifi today announced five revolutionary initiatives to raise its game in CX. The 24-hour service restoration guarantee is among five new customer-focused initiatives under the #unificares campaign to enhance its broadband experience by reducing downtime to the absolute minimum. If unable to restore within 24 hours from complaint submission, customers will receive RM50 billing rebate compensation, redeemable via myunifi app within 30 days. It is the first of its kind in the local telecommunication industry and a commitment to its customer first strategy. This 24-hour service restoration guarantee starts 30 November 2021 and compensation eligibility is for customers subscribing to 100Mbps and above. Another innovation introduced with the campaign is unifi's Proactive Service Alert; an early detection and intervention system that ensures early notifications and speed of resolution to customers. Affected customers are alerted for restoration via SMS and the myunifi app push notification. Other customer-focused initiatives introduced in conjunction with the campaign are Easyfix self-serve tool, Service Tracker and unifi Elite experts. Easyfix is an easy visual based self-serve tool that enables customers to self-diagnose and do a quick troubleshoot on internet connection, telephony or unifi TV services. If an issue is unresolved, the Easyfix tool will automatically create a service ticket for immediate action by the unifi Care Crew or connect users to a unifi live chat agent for further assistance. Easyfix can be accessed anytime on the myunifi app under 'Support' or at easyfix.com.my. Service Tracker allows customers to view and track status of service and technical requests in real-time including details of the assigned TM Care Crew, via the myunifi app. Users can easily access the Service Tracker under 'My Activity' from their Account page. unifi Elite is a group of WiFi experts who are specially trained to provide customers with tailor-made consultation and solutions to further enhance their connectivity experience at home or business premises. unifi's track record in CX is well-established. Recently, it has been chosen as the sole Malaysian recipient for the "Brand of the Year'' award for the "Broadband / ISP" category, an award that is held under the auspices of the London-based World Branding Awards. This is the second consecutive year it won the award. Last year, it also won the "Best Fixed Home Broadband Service Provider" and "Best Business Fixed Broadband Service Provider" categories in the PC.com Best Product Awards 2020. TM continues to invest in future growth by modernising its network and technology platforms, to deliver the best current and future. TM is the only telco in Malaysia which has ventured into proactive service capabilities to elevate CX and digital tools to give added convenience to customers. Meanwhile, TM Chief Network Officer, Mohamed Tajul Mohamed Sultan, who was also present at the media briefing said the increase in usage and demand for unifi services following the pandemic had driven the company to up its connectivity game. "Even before this, public feedback shows that unifi's service quality is among the best. But we are not resting on our laurels. We want to raise the bar even higher because customer experience is paramount," added Mohamed Tajul. To achieve this, TM has invested over RM 1 billion in 2021 to uplift the customer experience in both its customer support capabilities and network improvements. This is to ensure that unifi continues to deliver unparalleled solutions to its customers. Users can visit unifi.com.my/unificares for more information on the unifi promise. The myunifi app can be downloaded from the Google Play Store as well as the Apple App Store.
unifi TV grows premium content offerings with new MangoTV and SIAR
UNIFI TV has expanded its offerings to include MangoTV, one of Mainland China’s leading online video platforms, and SIAR, a local channel that also has on-demand streaming app features for high-quality classic Malay films. Adding to its premium channels and existing streaming apps including Disney+ Hotstar, beIN SPORTS CONNECT, WeTV and Lionsgate Play, the new offerings will bring something for everyone within a single subscription, which can all be streamed over a single unifi Plus Box. These additions also strengthen unifi’s value proposition of having the largest selection of streaming apps –18 app partners in total by November 2022. “MangoTV and SIAR are quality additions to unifi TV’s international and local offerings. With MangoTV customers able to switch to other apps for free, customers can access a wider variety of content and have control over their entertainment selections – enabling them to customise their preferred content,” said Anand Vijayan, TM’s Chief Commercial Officer and EVP, unifi. Starting 6 September, unifi TV has also launched two new Ultimate Pack promotions. With a 30-day free trial and priced at MYR49.90 and MYR59.90 each, customers will access all 73 premium channels and six to eight complementary streaming apps. Anand explains, “As a leader in converged solutions for both broadband and entertainment, unifi provides all-in-one quality offerings that ease customer experiences. “Our offerings include consolidated billing and fixed prices that meet customers’ online and streaming demands, with these two new offerings now adding to our extensive selection for viewers from all backgrounds.”MangoTV among Top 5 video apps in Mainland China With more than 1,000 titles and over 30 flagship programmes, MangoTV provides Mandarin content for young working adults including films, TV series, and music. It’s popular variety TV shows include titles such as: Call Me by Fire, Ride on Wave, and Hello Saturday. Ranked among the Top 5 video apps in Mainland China, MangoTV offers up to 18 language subtitles and dubbed versions, making it accessible to all viewers. The upgraded option via unifi TV features a simpler interface and enhanced functions, as well as HD videos and panoramic sound for a more immersive viewing experience. unifi TV subscribers will also enjoy VIP access to selected premium episodes, special features, and HD-quality streaming. “By cultivating its core competitiveness through self-produced content, MangoTV has gone through a journey of exclusiveness, uniqueness and originality. MangoTV is also committed to promoting cultural exchanges around the world while unremittingly developing high-quality audio visual content. We hope to deepen communication and exchanges with TM towards establishing substantial strategic cooperation between both sides” said Fang Fei, MangoTV’s Vice President. Starting 1 September, MangoTV will be bundled for free with unifi’s Ruby Plus Pack.SIAR to curate largest archive of Malaysian retro films With more than 150 classic Malaysian films and growing, SIAR is a local streaming service boasting one of the largest local communities of cinema-lovers in the country. Showcasing 12 titles scheduled thematically every month, the channel takes audiences from ages 25 and above back to the nostalgia of yesteryear. Ali Agung, Chief Executive Officer of SIAR said, “With the presence of SIAR on unifi TV, local classic films will be given a new lease on life in line with current technological developments. SIAR is a digital film archive that brings together hundreds of classic Malay films from the 1970s to the 2000s that audiences can enjoy legally. We hope that customers will appreciate local classic films that have entertained their hearts for decades such as Mr Os’ films (e.g Mr Os, Adik and Awang Spanar), AR Badul’s films (e.g Si Badol, Panglima Badol and Guru Badul), Fauziah Ahmad Daud’s films (e.g Ceritaku Ceritamu, Azura and Ali Setan) and many more.” unifi TV subscribers can enjoy this additional channel with unifi TV’s Ultimate Pack and Aneka Plus Pack. The SIAR streaming app will be made available from 1 November. “As the first platform to introduce MangoTV in Malaysia, and with the opportunity to promote SIAR to wider audiences, we are celebrating Asian content and expanding our diversity of offerings. In the coming months, we will continue to grow our partnerships, tapping into more customisable, value-for-money selections that will offer something for everyone,” concluded Anand.
TM 3Ducation Hackathon 2018 to empower digital innovation amongst Malaysia’s academic communities
Telekom Malaysia Berhad (TM) together with Creative Minds – a company specialised in Science, Technology, Engineering and Mathematics (STEM) education – recently joined hands to organise TM 3Ducation Hackathon 2018 at Malaysia Global Innovation & Creativity Centre (MaGIC), Cyberjaya, continuing their commitment in promoting education excellence particularly in STEM for the academic communities from local learning institutions as part of its Corporate Responsibility (CR) initiatives. 2-day hackathon event saw the participation of 150 participants from 95 learning institutions nationwide, including schools, matriculation centres, teaching institutions as well as academicians from universities, Government agencies and local technology companies. This event, held for its 2nd year, gathered Malaysia’s prolific academicians to discuss, generate ideas and solutions to solve problems via brainstorming sessions, forums and speaking slots by invited panel from the innovation industry specifically in the areas of Environment, Education and Social, including Nurul Izzah Anwar, Chairman of the Technical and Vocational Education and Training (TVET) programme. Commenting on the programme, Izlyn Ramli, Vice President, Group Brand and Communication, TM said, “Befitting of our position as Malaysia’s Convergence Champion, TM’s involvement in the promotion and adoption of STEM subjects among Malaysian students is a natural extension of our role in empowering Malaysia’s education system through innovation and digitalisation. We received tremendous support from participating students in the 3Ducation programme held for the first time last year. So we are continuing the programme this year and extended its reach to the academic communities from higher learning institutions nationwide. This programme provides a platform for the participants to meet, discuss and learn from each other as well as the industry experts in innovation. We truly hope that the experience gathered will promote academic excellence in STEM subjects through innovation amongst our students.” “As a corporate organisation that puts great emphasis on education and continuous learning, we will continue to focus on education, creating and implementing innovative programmes that will nurture and promote skills needed to create tomorrow’s innovative leaders. This 3Ducation programme is part of TM’s larger Corporate Responsibility (CR) initiatives under our three-pronged approach, namely education, community as well as nation building and the environment. TM has long been contributing and supporting the nation’s education field through scholarships and student sponsorships as well as school adoption programmes, across education levels, right from primary school to post graduate programmes.” Our support towards this programme also fits well with our role as the strategic partner in establishing the ecosystem for the Ministry of Education’s (MOE) digital transformation programme. As the key enabler for the national communications infrastructure, and the one and only capable of providing fully integrated telecommunications, ICT and digital services, TM looks forward to work with the Ministry and its agencies to accelerate the delivery of innovative digital services and solutions for the education sector towards building a knowledge-based workforce for the country. At TM, we are committed to bringing innovative technologies for the betterment of Malaysian education, true to our vision, “Making Life and Business Easier, for a Better Malaysia”,” she added. The TM 3Ducation Hackathon 2018 event is a continuation of last year’s TM 3Ducation programme which saw the participation of more than 300 students and 140 teachers from 78 schools where the students took part in a competition of producing innovative 3D designs using 3D modelling and printing skills to solve day-to-day challenges.
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