09 Feb 2023
Unifi TV kickstarts 2023 offerings with addition of popular beIN SPORTS 2, Moonbug Kids and one premium channels
Unifi, a leader in converged home, mobile and lifestyle services via its digital content arm, Unifi TV, today announced three new premium channels via partnerships with leading content providers – beIN Asia Pacific; Moonbug Entertainment, a subsidiary of Candle Media; and Korea’s KC Global Media.
Starting February 2023, viewers will be able to enjoy these popular channels via their Unifi TV subscriptions: beIN SPORTS 2 – featuring top-tier European football, international tennis competitions and most recently, full Formula 1 coverage; Moonbug Kids – designed for families with pre-school children; and ONE – for fans of the latest Korean drama and entertainment.
Two of the three new channels, Moonbug Kids and ONE will also be available for free preview throughout the whole of February for both existing and new Unifi TV subscribers.
This brings Unifi TV’s channel offerings to a whopping 71 premium channels, along with 17 app partners including Disney+ Hotstar, Viu, WeTV and Lionsgate Play – the largest selection of streaming apps over a single platform.
Ho Hock Doong, Head of Content, Unifi TV said, “We are excited to partner beIN Asia Pacific, Moonbug Entertainment, and KC Global Media in bringing their popular channels to Unifi TV and to provide more quality offerings to our local audiences.
“At the end of 2022, Digital Market Insights projected that Malaysia’s Home Entertainment revenue was expected to reach an annual growth rate (CAGR 2022-2027) of 8.36%, with a projected market volume of US$48.57 million and 1.1 million active users by 2027.
“With these prospects in mind, we are strengthening our partnerships with leading global content providers to offer an inclusive selection of digital entertainment solutions – bringing Unifi’s ‘all-in-one’ value proposition to all audiences,” he added.
beIN SPORTS 2 will join the line-up of three existing beIN SPORTS channels as well as the beIN SPORTS CONNECT app already available on Unifi TV, offering the widest live sports coverage from beIN SPORTS in Malaysia. In addition to the Formula 1 broadcast rights which will be extended to Unifi TV viewers, the channel will also include the Australian Open, ATP and the upcoming Roland-Garros.
Mike Kerr, Managing Director, beIN Asia Pacific, said, “As we continue to expand and strengthen our sports offering, we are excited to enter into the next phase of partnership with Unifi TV. Now with Formula 1, fans can immerse themselves in more live coverage than ever before on beIN SPORTS. We look forward to working alongside Unifi TV to grow our audiences in Malaysia.”
Putting families in the forefront, Moonbug Kids on Unifi TV will feature all of Moonbug’s IPs including CoComelon, Blippi, Gecko’s Garage, Morphle, Arpo, Little Baby Bum and recent acquisitions Little Angel and Oddbods – offering wholesome and quality entertainment for preschool and early-years viewers.
Unifi TV is also the first digital content platform in Malaysia to offer selected Moonbug Kids programmes on demand that are localised in Bahasa Melayu and Mandarin – bringing these edutainment programmes to more of Malaysia’s multi-lingual audiences.
“We are extremely excited to launch our Moonbug Kids channel on Unifi TV via their on-air and online platforms. We have had a strong start to 2023 in maintaining our strategy of rolling out our content and channels across APAC and EMEA and are now very much looking forward to sharing our beloved characters and stories with families across Malaysia,” said Nicolas Eglau, Managing Director EMEA & APAC, Moonbug Entertainment.
Leading K-entertainment channel, ONE, on the other hand, will bring the best of Korean entertainment to Malaysia. The channel will feature drama series Kokdu: Season of Deity within 24 hours of release in Korea and a line-up of romantic specials in February such as Weightlifting Fairy Kim Bok Joo and Backstreet Rookie. Fans of travel variety shows will also be treated to Dopojarak: Story of Homme the K-Wanderer, featuring personalities from K-pop, K-drama, fashion and sports.
George Chien, Co-Founder, President, and CEO of KC Global Media shared, “We are excited to enhance our partnership with Unifi TV to bring the best entertainment from around the world to every household and mobile device in Malaysia! With the addition of ONE channel on Unifi TV, fans can look forward to an endless stream of freshly curated programming direct from South Korea’s biggest broadcasters and studios.”
“These channels are quality additions to our platform and will strengthen our lifestyle offerings as part of Unifi’s Converged solutions for broadband, mobile and digital content. Our aim is to provide seamless customer experiences via extensive and affordable services that meet today’s digital demands, including online entertainment both at home and on-the-go,” Ho shared.
“As we kick off 2023, we aim to continue expanding our digital content, providing more customisable, value-for-money selections together with Unifi’s other converged solutions to bring something for everyone,” he concluded.
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unifi ups its convergence game with new content offerings
12 new, exciting linear channels and 7 streaming apps will be available on unifi TV starting 1 October 2021 unifi today announced that it will be offering 12 new channels and seven (7) new streaming apps through its unifi TV starting 1 October 2021, as the brand continues to strengthen its position as the leading convergence service provider in the country and commits to providimg world class, high-quality entertainment for home viewing or while on-the-move. The 12 new linear channels are Celestial Movies, CCM, K-Plus, GEM, AXN, Animax, HITS, HITS MOVIES, TechStorm, Arirang TV, SPOTV and SPOTV2. While, the 7 new streaming apps are Amazon Prime Video, Lionsgate Play, TVBAnywhere+, iQiyi, Viu, ZEE5 and Simply South. The streaming apps will be available on unifi Plus Box for customers to enjoy at home or can be downloaded into their own smart device for on the move viewing. Commenting on the launch of the new content line-up, Anand Vijayan, Chief Commercial Officer, Telekom Malaysia Berhad (TM) said he is optimistic that the new offerings on unifi TV will significantly drive sign-ups given the brand’s strength in convergence. With the addition of the new channels, unifi TV will have a total of 73 channels and 10 streaming apps on its platforms. This is also the first time Lionsgate Play and Simply South will be made available in Malaysia through a content aggregator platform like unifi TV, which is also the country’s first content service provider to offer linear channels and streaming apps in a single platform via unifi Plus Box. Streaming app Lionsgate Play is home to blockbuster movies, premium originals, and binge-worthy shows. There will be a selection of evergreen and iconic programmes for the whole family on channels like AXN, HITS and HITS MOVIES. Most of the new channels and streaming app offerings will hit closer to home, providing a wide range of vernacular shows and programmes for everyone. Exclusive top-rated local Malay series will be available on Viu and iQiyi, while for the fans of Chinese entertainment content, they will be spoilt for choice with Celestial Movies, CCM, iQiyi and TVBAnywhere+, to satisfy their viewing needs. For Indian content lovers, two (2) new streaming app partners, Simply South and ZEE5 have been added to the content line-up for them to enjoy. Both offer a variety of latest entertainment selections in multiple languages like Tamil, Hindi, Malayalam, Telugu and more. With these new partnerships, unifi TV is also fulfilling the increasing demand for Korean and Japanese content among Malaysians. The K-and J-entertainment fare will be offered via Animax, GEM, Arirang TV, K-Plus, iQiyi and Viu. Meanwhile, TechStorm addresses the youth and young families with the best of Asian esports and technology centric content. Starting 14 October 2021, unifi TV is also excited to bring in two (2) new channels for adrenaline junkies and sports fans, SPOTV and SPOTV2. These channels offer the best of sports with extensive coverage of Tennis Grand Slam Wimbledon, US Open, MotoGP, The Open Championship (British Open) and other action-packed sports programs. unifi TV is also bringing in thrilling “live” UFC events featuring world-class mixed martial arts action, as part of the main highlights in its home-grown channel, unifi Sports, in addition to exclusive Liga Super and TM Piala Malaysia matches. In conjunction with the launch, unifi TV will be offering complimentary viewing of the 12 new channels to all unifi TV packs subscribers until 31 December 2021. As an added benefit to Ultimate Pack subscribers, they will get to enjoy exclusive streaming access to Lionsgate Play and another one (1) app of their choice from a selection of iQiyi, Viu, Simply South or ZEE5, at no additional costs. The access to streaming apps can be redeemed at https://activate.unifi.com.my starting 24 September 2021. Anand added that the new offerings are in line with the company’s robust efforts to provide quality and relevant content to its users. “The new channels and streaming app providers were selected after rigorous screening to ensure that we have something the whole family would enjoy - from grandparents to housewives, working adults to youngsters. These new channels can be accessed via the unifi TV media box, unifi Plus Box, or anywhere via the unifi PlayTV app,” he said. These new channels will also come with on-demand viewing. More information about these exciting new contents can be found on www.unifi.com.my/tv. In another development, following the decision by The Walt Disney Company in April this year to discontinue the airing of most of its linear channels in Southeast Asia, unifi also announced that 17 channels from The Walt Disney Company on its unifi TV will be discontinued starting 1 October 2021. The channels are FOX, FOX Life, FX, SCM Legend, SCM, Star Chinese Channel, FOX Action Movies, FOX Family Movies, FOX Movies, Nat Geo People, National Geographic Channel, Nat Geo Wild, Baby TV, Sky News, FOX Sports, FOX Sports 2 and FOX Sports 3. This development is expected to have minimal impact on users as unifi will be rolling out more content variety and streaming app partners in the next few months to ensure subscribers’ viewing needs are met. As a leading content aggregator in Malaysia, unifi continuously strives in meeting the dynamic shift of consumers’ content consumption in line with the digital lifestyle. Stay tuned as unifi will be rolling out more content variety and streaming app partners in the next few months to ensure subscribers’ viewing needs are met.
Unifi TV kickstarts 2023 offerings with addition of popular beIN SPORTS 2, Moonbug Kids and one premium channels
Unifi, a leader in converged home, mobile and lifestyle services via its digital content arm, Unifi TV, today announced three new premium channels via partnerships with leading content providers – beIN Asia Pacific; Moonbug Entertainment, a subsidiary of Candle Media; and Korea’s KC Global Media. Starting February 2023, viewers will be able to enjoy these popular channels via their Unifi TV subscriptions: beIN SPORTS 2 – featuring top-tier European football, international tennis competitions and most recently, full Formula 1 coverage; Moonbug Kids – designed for families with pre-school children; and ONE – for fans of the latest Korean drama and entertainment. Two of the three new channels, Moonbug Kids and ONE will also be available for free preview throughout the whole of February for both existing and new Unifi TV subscribers. This brings Unifi TV’s channel offerings to a whopping 71 premium channels, along with 17 app partners including Disney+ Hotstar, Viu, WeTV and Lionsgate Play – the largest selection of streaming apps over a single platform. Ho Hock Doong, Head of Content, Unifi TV said, “We are excited to partner beIN Asia Pacific, Moonbug Entertainment, and KC Global Media in bringing their popular channels to Unifi TV and to provide more quality offerings to our local audiences. “At the end of 2022, Digital Market Insights projected that Malaysia’s Home Entertainment revenue was expected to reach an annual growth rate (CAGR 2022-2027) of 8.36%, with a projected market volume of US$48.57 million and 1.1 million active users by 2027. “With these prospects in mind, we are strengthening our partnerships with leading global content providers to offer an inclusive selection of digital entertainment solutions – bringing Unifi’s ‘all-in-one’ value proposition to all audiences,” he added. beIN SPORTS 2 will join the line-up of three existing beIN SPORTS channels as well as the beIN SPORTS CONNECT app already available on Unifi TV, offering the widest live sports coverage from beIN SPORTS in Malaysia. In addition to the Formula 1 broadcast rights which will be extended to Unifi TV viewers, the channel will also include the Australian Open, ATP and the upcoming Roland-Garros. Mike Kerr, Managing Director, beIN Asia Pacific, said, “As we continue to expand and strengthen our sports offering, we are excited to enter into the next phase of partnership with Unifi TV. Now with Formula 1, fans can immerse themselves in more live coverage than ever before on beIN SPORTS. We look forward to working alongside Unifi TV to grow our audiences in Malaysia.” Putting families in the forefront, Moonbug Kids on Unifi TV will feature all of Moonbug’s IPs including CoComelon, Blippi, Gecko’s Garage, Morphle, Arpo, Little Baby Bum and recent acquisitions Little Angel and Oddbods – offering wholesome and quality entertainment for preschool and early-years viewers. Unifi TV is also the first digital content platform in Malaysia to offer selected Moonbug Kids programmes on demand that are localised in Bahasa Melayu and Mandarin – bringing these edutainment programmes to more of Malaysia’s multi-lingual audiences. “We are extremely excited to launch our Moonbug Kids channel on Unifi TV via their on-air and online platforms. We have had a strong start to 2023 in maintaining our strategy of rolling out our content and channels across APAC and EMEA and are now very much looking forward to sharing our beloved characters and stories with families across Malaysia,” said Nicolas Eglau, Managing Director EMEA & APAC, Moonbug Entertainment. Leading K-entertainment channel, ONE, on the other hand, will bring the best of Korean entertainment to Malaysia. The channel will feature drama series Kokdu: Season of Deity within 24 hours of release in Korea and a line-up of romantic specials in February such as Weightlifting Fairy Kim Bok Joo and Backstreet Rookie. Fans of travel variety shows will also be treated to Dopojarak: Story of Homme the K-Wanderer, featuring personalities from K-pop, K-drama, fashion and sports. George Chien, Co-Founder, President, and CEO of KC Global Media shared, “We are excited to enhance our partnership with Unifi TV to bring the best entertainment from around the world to every household and mobile device in Malaysia! With the addition of ONE channel on Unifi TV, fans can look forward to an endless stream of freshly curated programming direct from South Korea’s biggest broadcasters and studios.” “These channels are quality additions to our platform and will strengthen our lifestyle offerings as part of Unifi’s Converged solutions for broadband, mobile and digital content. Our aim is to provide seamless customer experiences via extensive and affordable services that meet today’s digital demands, including online entertainment both at home and on-the-go,” Ho shared. “As we kick off 2023, we aim to continue expanding our digital content, providing more customisable, value-for-money selections together with Unifi’s other converged solutions to bring something for everyone,” he concluded.
TM R&D recognised at MDEC’s Inaugural Malaysia Digital Economy Industry Awards 2022
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