03 Jul 2018

TM revises 2018 key headline KPIS – embarks on enhanced performance improvement programme (PIP 2018) and introduces new broadband plans

TM revises 2018 key headline KPIS – embarks on enhanced performance improvement programme (PIP 2018) and introduces new broadband plans Article Header
Broadband Plans
UNIFI
unifi Mobile
Key Highlights:
      • Revised 2018 Headline Key Performance Indicators (KPIs)
        • Revenue growth of -1.0% to flat
        • EBIT at approximately RM1.0 billion
        • Customer Satisfaction Measure of 72
      • Performance Improvement Programme 2018 (PIP 2018)
        • Revenue uplift
        • Sustained profitability
        • Improved cash flow
        • Increased productivity
      • Introduce new Broadband plans
        • An affordable entry level unifi @ 30Mbps for targeted B40 segment
        • unifi 'turbo' plans offering more than double the speed
        • Special package upgrade for pre-unifi (formerly known as Streamyx) customers in unifi areas nationwide
        • Re-launch of 'unlimited' unifi Mobile postpaid plan

 

Telekom Malaysia Berhad (TM) today announced the revision of its Headline Key Performance Indicators amidst evolving market dynamics and a challenging operational environment. The Group also announced the implementation of its Performance Improvement Programme 2018 (PIP 2018) – a continuation of its transformation journey, now in its 4th wave. TM also introduced new Broadband plans in its ongoing efforts to provide affordable broadband services to the nation, and in support of national aspirations.

Datuk Bazlan Osman, Acting Group Chief Executive Officer, TM commented on the announcement: “We are currently facing numerous challenges to the business namely intensifying competition; increasing business and operating costs; cautious enterprise spending as well as increasing regulatory pressures. Given these headwinds, we are revising our Headline KPIs for 2018 – to an expected revenue growth of negative 1.0% to flat in 2018, Group Operating Profit (Earnings Before Interest and Tax (EBIT)) at approximately RM1.0 billion and Customer Satisfaction Measure of 72.”

At the same time, TM is also revising its capex guidance for this year between 20-22% of revenue, from the high 20s % guided earlier this year. This entails reprioritising its network spending and sweating of existing assets. With regard to expanding its coverage, TM will do so in the most efficient manner.

“In our ongoing transformation journey and to adapt to the changing landscape, TM has embarked on our 4th wave of Performance Improvement Programme 2018 (PIP 2018) which looks at 4 main pillars of Revenue Uplift, Sustained Profitability, Improved Cash Flow and Increased Productivity. We believe the strategic initiatives laid will assist TM in navigating through the current challenges and position us in a more resilient and competitive stead. The implementation of the PIP 2018 initiatives will provide us the runway to accelerate our current plans of convergence and digital,” he elaborated.

TM announced the introduction of its new Broadband and mobile plans to boost its market leadership position and deliver on the national broadband aspiration with respect to price, speed and coverage. The new plans are as detailed below:

1. A new affordable entry level unifi package at 30Mbps for targeted B40 segment. Lower income groups can access high-speed broadband through this package at a price point below RM100 (more than 40% lower price from the existing 30Mbps package). Registration for pre-booking starts 15 July 2018 via unifi.com.my. 

2. unifi ‘turbo’ plans offering more than double the current broadband speed. TM will gradually upgrade the speed for all its existing unifi customers at more than double the speed at no extra cost starting 15 August 2018, while new customers subscribing to existing unifi plans before 31 December 2018 will also be upgraded accordingly in 2019. 

3. Special package upgrade for pre-unifi (formerly known as Streamyx) customers in unifi areas nationwide. Eligibility status check will be available via unifi.com.my from 15 July 2018.

Note: All above are subject to technical availability in customers’ areas and terms & conditions. 

4. A re-launch of its ‘unlimited’ unifi Mobile postpaid plan, which gives customers unlimited data, calls and messaging. This serves as a convergence offering exclusive to existing broadband customers and will be available at all unifi outlets and unifi.com.my from 15 July 2018. 

“As Malaysia’s Convergence Champion, we believe that internet access is a critical enabler to grow our digital and creative economy towards making life and business easier for all. Today, we serve nearly 2 million broadband homes, more than 8 million individuals and connect more than 10 million devices nationwide. We hear what Malaysians want – faster internet connection at affordable prices, which has been our aspiration since the launch of unifi in 2010. In October 2016, we announced our Broadband Improvement Plan (BIP), with speed increase upgrades of up to 100Mbps at the same price and completed the exercise in 2017 to benefit close to 1 million broadband customers nationwide, including 323,000 pre-unifi customers. Currently, we have started contacting our pre-unifi customers in unifi areas for an upgrade to unifi plans. For others not in unifi areas, we will continuously invest in our network to provide at least our 30Mbps entry level unifi package through the latest fixed and wireless broadband technologies. Collectively, these new Broadband plans will catapult Malaysia beyond a majority of our regional peers into a competitive set of countries globally with high-speed broadband,” he added.

TM looks forward to continued resilience and sustainable growth following the implementation of the new strategic plans moving forward.

YOU MAY ALSO LIKE

09 May 2024
UNIFI MOBILE OFFERS 30K FREE SIM CARDS FOR MALAYSIAN PILGRIMS FULFILLING THEIR HAJJ

KUALA LUMPUR, 9 MAY 2024 – Unifi Mobile is offering free prepaid SIM cards to 30,000 pilgrims as well as Tabung Haji staff and volunteers for the 2024 Hajj season. This initiative is part of the Sahabat Korporat TH 2024 programme, through which TM supports Tabung Haji via connectivity and digital value-added services for pilgrims fulfilling their spiritual obligations.  Through this programme, those performing the Hajj in 2024 are eligible to receive the Unifi Mobile SIM card as part of its Middle East Pass offering. These cards will be made available during the various Hajj courses organised by Tabung Haji and at Unifi Stores nationwide, prior to the Hajj season. Jasmine Lee, Unifi’s Chief Commercial Officer, Consumer, said, “TM has supported Tabung Haji for more than 29 years since 1995, providing services and other benefits as part of the Sahabat Korporat TH programme. As the nation’s leading convergence champion, this initiative aligns with our overall commitment to enriching lives and communities through technology, ensuring seamless and affordable connectivity for our Hajj pilgrims while they are abroad.” “Providing one of the most affordable prepaid plans in the market, we are offering unlimited data passes that can be utilized by pilgrims throughout the duration of their visit to Saudi Arabia,” she added. Unifi Mobile’s customised Middle East Pass offering will include various unlimited data plans for customers to choose from to suit their connectivity needs while performing Hajj, ranging from 1-day passes priced at RM15 to 45-day passes* priced at RM125.  Customers observing the Hajj can visit https://unifi.com.my/mobile/roaming for more information. 

18 Jul 2022
unifi business’ entertainment solutions empowers hospitality industry for stronger rebound

Providing best-in-class content to support hoteliers return to normalcy ​unifi Business, the preferred digital partner for close to 400,000 SMEs in Malaysia, have signed an agreement to provide innovative hospitality entertainment solutions to five high-value business customers namely, the Genesis Life Care Centre, Aturan Lagenda-Ideas Hotel, Capitol Hotel, Federal Hotel and Corus Hotel. The agreement provides these businesses access to premium and exclusive content from unifi Business through unifi TV’s hospitality entertainment solutions. Customers will be able to choose from three attractive packs to mix and match over 50 channels in genres ranging from live sports, drama series, blockbuster movies, global news, kids/edutainment, lifestyle and many more. Mohamad Yusman Ammeran, unifi’s Head of SME Segment shared, “Foreign tourist arrivals reportedly dipped from about 26 million in 2019 to only about 135,000 in 2021 – hitting Malaysia’s tourism industry harder than most other sectors. “As of June 2022, however, tourist numbers have exceeded 1 million and are expected to rise to 4.5 million by the end of the year. Hoteliers are revitalising their businesses and striving to provide more rewarding, comprehensive experiences in their effort to attract more customers.” He added, “To support the hospitality industry’s effort to create greater value for their customers, unifi is excited to offer these local businesses our new hospitality entertainment solutions. These are part of our convergence solutions that include connectivity, content, and digital solutions to empower the hospitality industry to ramp up their offerings more quickly. “In addition to more than 50 world-class channels from which they can choose, this solution provides the best in-room guest experience with five exciting new premium channels, including beIN Sports.” Ho Hock Doong, Head of unifi TV, explained that the new hospitality entertainment solutions were designed to allow these businesses the flexibility to customise their TV channels, elevating in-room guest experiences while saving costs at the same time. In addition to BEIN SPORTS 1 and 3 HD, the new premium channels selection will include DEGUP HD, CGTN HD and CCTV-4 HD – catering to these businesses’ diverse customers. The signing ceremony was held at the Kuala Lumpur Tower with Dr Phang Sue Ling, Chief Operating Officer, Genesis Life Care Centre Sdn Bhd; Kharil Hafez Harith Yahya, Aturan Lagenda-Ideas Hotel General Manager; Thomas A/L Anthony of Capitol Hotel; Lim Kae Juang from Federal Hotel; and Teoh Gee Chuan from Corus Hotel representing their respective businesses. In addition to Mohamad Yusman Ammeran and Ho Hock Doong, the signing ceremony was also witnessed by Kenneth Oh, Deputy Secretary, The Malaysia Budget Hotel Association; and Maznan Deraman, Head of SME Medium Business Segment, unifi Business. Mohamad Yusman concluded, “In supporting SMEs regain their footing post pandemic, we remain committed to helping these local industries become more sustainable and resilient through our comprehensive business solutions. Through these offerings, we strive to empower the hospitality industry to attract more customers, and revitalise both their businesses and the nation’s economy.”

30 Jan 2019
unifi set to bring more #khabarbaik news in 2019

unifi committed to raise the bar with positive changes via #khabarbaik movement unifi, the premier Convergence brand under Telekom Malaysia Berhad (TM) today shared its plan for 2019 through its #khabarbaik movement, which is set to bring more good news Malaysians nationwide. The #khabarbaik movement was unveiled by Moharmustaqeem Mohammed, Acting Executive Vice President, unifi. Apa khabar? unifi says #khabarbaik The #khabarbaik movement represents unifi’s commitment to continue raising the bar on its products and services as unifi constantly innovates and understands its customers’ needs. unifi hopes that the movement will be a shift in attitude and approach that seeks to spread positivity, and this has been implemented internally since the beginning of 2019. #khabarbaik is the attitude that will be embraced by each and every employee of unifi that will translate to how the business is run and the positive changes it will bring to consumers and Malaysia at large. According to Mohar: “As we kick start the year 2019, this has been a very exciting juncture for unifi. Even as we continue to evolve as an organisation, our commitment has and will always be to enable digital adoption and a converged lifestyle for all – across all backgrounds and income groups. We have contributed a great lot to the country’s digital development and we think that is worth celebrating. In the meantime, we will continue to work hard to address customer pain points. We will keep listening and then, come back to market with more #khabarbaik. That is why the #khabarbaik movement is our way forward to serve Malaysia through our product offerings and design a better customer experience.” First #khabarbaik of 2019 Living up to its promise of delivering good news to Malaysia, unifi also unveiled the brand new unifi Mobile postpaid lineup, designed with every Malaysian in mind. “unifi aspires for every Malaysian household to be seamlessly connected to their favourite content and services. However, we understand that there is no ‘one size fits all’ approach as each member of the family will have different data consumption. From the teenager who consumes many videos on the move, parents with young ones that love to explore educational content online, to the grandparent who uses data primarily to keep in touch with their family members – unifi Mobile’s newest plans aim to enable every individual’s unique digital lifestyle, just at the right price points,” Mohar shared. With the latest unifi Mobile offering, ‘Adik’, who might not need as much data, can opt for a smaller mobile data plan of 2GB (1GB LTE + 1GB 3G) at only RM19. The unifi Mobile 19 plan also comes with five (5) minutes talk time and 25 SMS. Meanwhile, ‘Atuk’ or ‘Nenek’ could opt for unifi Mobile 29 and ‘Kakak’ can choose unifi Mobile 39 which offers 3GB (2GB LTE + 1GB 3G) and 5GB (4GB LTE + 1GB 3G) respectively – along with 50 minutes talk time and 25 SMS. As for those who are happy with 10GB data, they can subscribe to the unifi Mobile 59 plan that comes with 9GB LTE + 1GB 3G, 100 minutes talk time, and 25 SMS. These tailored plans will ensure that everyone has just the right plan they need – not too much, not too little. These new offerings will join unifi’s existing unifi Mobile 99 plan which offers never ending data, calls, and SMS. Now Malaysians will have more options to choose from when looking for a postpaid plan. The full range of unifi Mobile offerings are available for purchase on unifi’s  website at unifi.com.my By introducing simpler and more affordable plans, open for subscription to all Malaysians, unifi is able to make internet connectivity more accessible to all citizens, ensuring that Malaysians from all walks of life are able to benefit from the digital lifestyle. “This is definitely aligned to what we hope to spread with #khabarbaik. It is our commitment to ensure that access to internet connectivity is affordable and seamless for all. We hope that by introducing value add plans like the unifi Mobile 19, we can enable more Malaysians to adopt digital technology into their lifestyle,” said Mohar. Updates on unifi turbo and Streamyx upgrades In another exciting update, aggressive speed upgrading exercise to unifi packages are currently ongoing for existing Streamyx customers residing in unifi coverage areas. Meanwhile, for Streamyx customers in non-unifi coverage areas, TM is committed to bring high speed broadband to them through alternative technologies by TM or other infrastructure providers. Where technology permits, TM is doubling the Streamyx speed at the same price of their current broadband plan. “In total, about 1 million are eligible for the turbo upgrading exercise. Existing unifi customers will see up to a tenfold speed boost with the turbo upgrades; from 10Mbps to 100Mbps, from 30Mbps to 300Mbps, from 50Mbps to 500Mbps, and from 100Mbps to 800Mbps – all at the same rates that they are currently paying. To date, we have successfully upgraded over 910,000 unifi customers and more than 66% of over 340,000 Streamyx customers residing in unifi coverage areas to unifi; at the same price of their current plan. The rest of the 130,000 Streamyx customers who have yet to grab this opportunity for the free upgrade are encouraged to do so. We aim to complete this speed upgrading exercise by March 2019. In the meantime, we do acknowledge that some upgraded customers are facing speed hiccups which we are resolving soonest possible,” Mohar elaborated. “In the coming year, we promise to deliver more #khabarbaik in the form of greater connectivity, seamless customer experience, and an all-round digital lifestyle to all parts of Malaysia,” he concluded. To learn more about the latest unifi offerings, log on to unifi.com.my

NEWSLETTER

Just drop your details and stay updated with the world of Telekom Malaysia. We promise – no spam!​