06 May 2025
TM Named Official Partner of the National Sepak Takraw Team, Reaffirming Commitment to Malaysia’s Sports Development
KUALA LUMPUR, 5 May 2025 – Telekom Malaysia Berhad (“TM” or “the Group”) has been officially announced as the Official Partner of the National Sepak Takraw Team, in a partnership with Persatuan SepakTakraw Malaysia (PSM). This strategic collaboration reinforces TM’s commitment to nation-building and Malaysia’s sports development.
The partnership was formalised recently in a document exchange ceremony held at Seri Pacific Hotel, Kuala Lumpur, attended by Dato’ Mohd Sumali Reduan, President of PSM, and Nor Fadhilah Mohd Ali, Chief Corporate Officer of TM.
Through this two-year collaboration, TM will play a key role in advancing Malaysia’s sports development agenda by supporting the National Sepak Takraw Team’s participation in major regional and international tournaments, including the Asia Cup 2025 in Kuala Lumpur, the SEA Games 2025 in Bangkok, and the ISTAF World Cup 2026.
Sepak Takraw, a sport deeply rooted in Malaysian culture, is gaining renewed popularity among the youth, with a growing fan base across Malaysia and ASEAN. Its strong heritage, rising appeal, and international recognition inspire TM to uplift the sport as part of its nation-building efforts.
To further promote the sport and broaden its reach, TM will provide live broadcast coverage of the Asia Cup 2025 through its Unifi Sports Channel 701 on Unifi TV. The channel is available to all Unifi TV Pack subscribers, allowing them to stream the matches live and helping to inspire greater appreciation for this traditional sport among Malaysians.
Amar Huzaimi Md Deris, TM Group Chief Executive Officer said, “This partnership reflects our commitment to supporting local sports development and nurturing national talent. Sepak Takraw is a sport deeply rooted in our heritage, and we are proud to contribute to its growth at both the local and international levels.
“As we progress towards becoming a Digital Powerhouse by 2030, TM remains committed to making a meaningful and inclusive impact on communities, not only through digital technology, but also by empowering unifying platforms like sports. This initiative reflects our nation-building efforts to inspire the younger generation and strengthen our national identity,” concluded Amar.
Meanwhile, Dato’ Mohd Sumali Reduan, President of PSM remarked, “We are proud to welcome TM on board as our official partner. TM’s support comes at a crucial time as we elevate Malaysia’s standing in Sepak Takraw regionally and globally. With their involvement, we aim to deliver strong performances in upcoming tournaments and nurture future champions.”
By aligning with a sport that symbolises agility, teamwork, and national pride, TM continues its legacy of uplifting Malaysian sports while fostering a spirit of unity and excellence. This collaboration not only strengthens TM’s role as a nation-builder but also reaffirms its commitment to touching lives and empowering communities through meaningful initiatives beyond technology.
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unifi showcases Malaysia’s first TDD pre-5G wireless technology
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TM revises 2018 key headline KPIS – embarks on enhanced performance improvement programme (PIP 2018) and introduces new broadband plans
Key Highlights: Revised 2018 Headline Key Performance Indicators (KPIs) Revenue growth of -1.0% to flat EBIT at approximately RM1.0 billion Customer Satisfaction Measure of 72 Performance Improvement Programme 2018 (PIP 2018) Revenue uplift Sustained profitability Improved cash flow Increased productivity Introduce new Broadband plans An affordable entry level unifi @ 30Mbps for targeted B40 segment unifi 'turbo' plans offering more than double the speed Special package upgrade for pre-unifi (formerly known as Streamyx) customers in unifi areas nationwide Re-launch of 'unlimited' unifi Mobile postpaid plan Telekom Malaysia Berhad (TM) today announced the revision of its Headline Key Performance Indicators amidst evolving market dynamics and a challenging operational environment. The Group also announced the implementation of its Performance Improvement Programme 2018 (PIP 2018) – a continuation of its transformation journey, now in its 4th wave. TM also introduced new Broadband plans in its ongoing efforts to provide affordable broadband services to the nation, and in support of national aspirations. Datuk Bazlan Osman, Acting Group Chief Executive Officer, TM commented on the announcement: “We are currently facing numerous challenges to the business namely intensifying competition; increasing business and operating costs; cautious enterprise spending as well as increasing regulatory pressures. Given these headwinds, we are revising our Headline KPIs for 2018 – to an expected revenue growth of negative 1.0% to flat in 2018, Group Operating Profit (Earnings Before Interest and Tax (EBIT)) at approximately RM1.0 billion and Customer Satisfaction Measure of 72.” At the same time, TM is also revising its capex guidance for this year between 20-22% of revenue, from the high 20s % guided earlier this year. This entails reprioritising its network spending and sweating of existing assets. 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For others not in unifi areas, we will continuously invest in our network to provide at least our 30Mbps entry level unifi package through the latest fixed and wireless broadband technologies. Collectively, these new Broadband plans will catapult Malaysia beyond a majority of our regional peers into a competitive set of countries globally with high-speed broadband,” he added. TM looks forward to continued resilience and sustainable growth following the implementation of the new strategic plans moving forward.
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